So You Want to Be a Doula? Here's the Dream Resource I wish I had
Can I be honest with you for a second?
Becoming a doula is one of the most beautiful, meaningful decisions you can make. The training, the certification, the excitement of stepping into this work. It's all so real and so worth it.
But then comes the part nobody fully prepares you for: actually running a doula business.
How do you find your first clients? What do you charge? How do you talk about your services without feeling awkward? What should you post on Instagram? And how do you build something sustainable — something that doesn't burn you out before you've even really gotten started?
If you're just starting out and those questions feel a little overwhelming, first of all: you're completely normal. And second of all — I've found the resource that answers all of them.
It's called My Doula Village, and here's why I'm so excited to share it with you.
A Business Community Built Just for Doulas
My Doula Village was created by Darcy Sauers aka The Doula Darcy and her background is honestly the perfect combination for this kind of work. Before she became a postpartum doula, she spent 10 years as a marketing and advertising professional. Then she built her own thriving doula business, expanded into a doula agency, and eventually realized she had to share everything she'd learned with other doulas.
My Doula Village is her membership community. It’s a warm, active, doula-specific space where you get real business and marketing strategy plus the kind of genuine support that makes the hard days feel so much more manageable.
It's home to over 100 doulas, and the vibe? Collaborative, positive, and completely judgment-free.
Here's What You Get When You Join
📺 A whole library of video trainings (think: Netflix for doulas)
From setting your rates for the very first time, to SEO, social media, client communication, bookkeeping, and even building passive income — it's all in there. Watch when you have time, or listen through the private audio podcast while you're driving or folding laundry. Some standout trainings in the library:
Money for Doulas: Setting Your Rates & What Is Your Business Costing You?
Relationship Marketing: How to Get Clients Without Feeling Sales-y
Maximizing Client Referrals
Legal Stuff for Doulas (with a guest expert attorney!)
How to Turn Your Doula Expertise into a Profitable Digital Course
...and dozens more
📞 Live Office Hours Calls: twice a month
These are 90-minute Zoom calls with Darcy where you can ask anything, talk through challenges, get feedback on your marketing, or just soak up the collective wisdom of the group. As a new doula, having access to that kind of expert direction — without paying thousands for private coaching — is a game changer. All calls are recorded too, so you never miss a thing.
📅 A monthly social media prompt calendar
On the first of every month, you get a fresh calendar of doula-specific post ideas so you always know what to say. No more staring at your phone in a panic.
🤝 An active, supportive community
There's a private Facebook group where Darcy personally shows up every single morning to answer questions. The community is filled with women who genuinely root for each other — no competition, no drama, just doulas building each other up.
🌊 An exclusive invitation to The Maine Doula Retreat
Twice a year, members get invited to an intimate, oceanside retreat in York, Maine — catered food, business coaching, guest speakers, and the kind of sisterhood you didn't know your business needed.
The Investment
$97/month — jump in and cancel anytime (That’s basically 2-postpartum hours per month for thousands of dollars worth of value!)
$970/year — get 2 months free plus a private 1:1 Strategy Session with Darcy (valued at $747)
For everything that's included, that's an incredible value — especially for a new doula who's still building their foundation.
You Don't Have to Figure This Out Alone
You became a doula because you felt called to this work. You shouldn't have to choose between doing that work well and running a business that actually supports your life.
My Doula Village gives you the strategy, the community, and the tools to build something real. And when you're ready for hands-on support to manage the day-to-day? The Doula Admin is right here.
Let's build something great — together.
Disclosure: This post contains affiliate links. If you join My Doula Village through my link, I may earn a small commission at no additional cost to you. I only recommend resources I truly believe in — and this one is the real deal.